BCtA MEMBERSHIP ELIGIBILITY

Participants in the Business Call to Action (BCtA) include both multinational and national companies committed to contributing to development solutions through their core business activities. (Download Eligibility Criteria and information about the Approval Process.)

BCtA company initiatives are:

1. Able to generate economic and development benefits. These benefits may include, for example:

  • Generate significant new employment opportunities in developing countries;
  • Improve the quality of supply chains, helping local businesses to diversify and/or become internationally competitive; or
  • Include innovations and/or technologies that make it easier for individuals and businesses to thrive.

2. Clearly linked to the company’s core business. The initiative should not purely be a philanthropic or social investment activity. It should be part of the core competencies of the company and sustainable within the business.  The initiative should also not be a one-off activity, but should be scalable and replicable within a given market or across new markets.

3. Incorporate a fresh approach to business for the company, enabling it to access and serve markets in ways not previously achieved. The initiative should not be a long-standing, mainstream business activity of the company that is re-submitted to the BCtA without any added value. The initiative can represent a pilot, an expansion or acceleration of transformative activities and operations. Initiatives that continue an established way of working without generating increased benefits to developing countries would not qualify under BCtA.

4. SMART objectives. In developing an initiative, the company shall ensure that the objectives are SMART, i.e. Specific, Measurable, Achievable, Realistic and Time-Bound. A company should be able to say where the initiative will be implemented, the intended time period, and the results - quantifiable and qualitative – that expect to be achieved by the initiative. Companies will receive appropriate guidance from the BCtA Secretariat and the BCtA partners in making sure a proposed initiative meets the desired development objectives.

5. Able to generate measurable results. Once a company initiative has been accepted by the BCtA, companies will be requested to provide regular reports on the progress of the initiative, including appropriate quantitative and qualitative data.



Business Call to Action